Monsoon & Co
Performance marketing · India

Growth, in season.

We run your ads, outreach, WhatsApp, AI calling and CRM as one growth system, on technology we built ourselves. You see every rupee turn into leads, pipeline and revenue.

Book a growth audit Explore services

For brands with a ₹5 lakh+ monthly marketing budget

Our technology is trusted by teams at

The problem

Most marketing spend leaks before it becomes revenue.

  • i.

    Agencies report likes, not revenue

    Impressions and followers look good in a report, but they don't tell you what each rupee brought back.

  • ii.

    Your channels don't talk to each other

    Ads, WhatsApp, calls and the sales team each run on their own, so nobody sees the whole journey of a lead.

  • iii.

    Leads go cold before anyone calls

    A lead that waits hours for a callback has usually already spoken to a competitor.

Our approach

One growth system, on one stack.

Every channel feeds the next, and all of it is measured in rupees.

Revenue ONE DASHBOARD Attract Engage Convert Measure

Attract

Performance ads, SEO and AI search, LinkedIn and Instagram content bring the right buyers to you.

Engage

WhatsApp journeys, LinkedIn outreach and AI voice calls reach every lead within minutes.

Convert

A CRM and pipeline built for your sales team, with follow-ups that happen automatically.

Measure

One live dashboard shows leads, cost per lead, pipeline and revenue by channel.

Services

Technology and people. One team accountable for growth.

Eleven services run on our own technology. Ten more are led by specialists, because strategy, creative, selling and trust still need people.

Find the right mix

Attract

Get found by the right buyers

Performance advertising

Google Search, Performance Max, YouTube, Meta and LinkedIn Ads, built around cost per lead and cost per sale.

Google · Meta · LinkedIn

SEO and AI search

Rank on Google and get cited in ChatGPT, Gemini and Perplexity answers.

Powered by Taproot

LinkedIn content

Founder and leadership profiles, company pages and a steady content calendar.

Powered by Canopy

Instagram and short video

Reels, posts and AI video ads, planned, produced and scheduled.

Powered by Reelwave

Engage

Start conversations within minutes

LinkedIn outreach and ABM

Target account lists and personalised sequences to decision-makers that book meetings.

Powered by Outpilot

WhatsApp marketing

Official WhatsApp Business API, broadcasts, lead forms and automated journeys.

Powered by Ivy

AI voice calling

AI agents call every new lead in Hindi or English within minutes and hand hot leads to your team.

Powered by Voicewave

Lead data and enrichment

Prospect lists built to your ideal customer, with verified phone numbers and emails.

Powered by Leadwave

Convert and measure

Turn leads into revenue you can see

CRM and sales pipeline

Every lead from every channel in one pipeline, with stages, reminders and automatic follow-ups.

Powered by Hazel CRM

Websites and online stores

Fast, conversion-focused websites, landing pages and e-commerce stores.

Codenicely engineering

Analytics and attribution

Tracking set up properly and one live dashboard for leads, pipeline and revenue by channel.

Banyan reporting · GA4

People-led

The expertise no software replaces

Growth strategy and consulting

A senior strategist who owns your plan: market and competitor research, positioning, media planning and quarterly business reviews with your leadership.

Senior strategist

Creative studio

Copywriters, designers and video editors who make the ads, landing pages, reels and sales material. Shoots and photography when you need them.

Writers · designers · editors

Inside sales and appointment setting

A trained calling team that follows up every qualified lead, books site visits, demos and consultations, and hands them to your sales team.

Pre-sales callers

Influencer and creator marketing

Creators chosen for your audience, briefed, contracted and tracked to sales, plus user-generated videos for your ads.

Creator partnerships

Reputation and review management

We grow your Google and platform reviews, reply to every review and comment, and handle negative feedback before it spreads.

Community managers

PR and thought leadership

Press releases, media coverage, award entries and ghostwritten articles and posts that make your founders known in their industry.

PR and editorial

Marketplaces and listings

Ads, catalogues and profiles on the portals your buyers use: Amazon and Flipkart, 99acres and MagicBricks, Practo, Shiksha, CarDekho, IndiaMART and hotel booking sites.

Marketplace specialists

Events and webinars

Webinars, open houses, admission fairs, site-visit weekends, test-drive days and trade-show presence, promoted and followed up like any other campaign.

Event managers

Sales enablement and training

Call scripts, lead-handling rules, CRM training and regular call audits, so your team converts more of the leads we send.

Sales trainers

Compliance review

Every ad, message and landing page checked against ASCI guidelines and your sector's rules: RERA, medical advertising rules, RBI, IRDAI and SEBI, and consent rules for calls and WhatsApp.

Compliance reviewers
Case studies

We grow our own companies first.

Before we run a playbook for a client, we run it on the companies in our own group.

Our product · LinkedIn outreach · by Banyan

OutPilot

OutPilot runs LinkedIn outreach from the cloud: find the right decision-makers, send personalised connection requests and follow-ups, and manage every reply in one inbox.

The challenge

Launch a new outreach product in a crowded category, and prove it books real conversations without putting LinkedIn accounts at risk.

What we did

Built the product with account safety at its core, and ran our own LinkedIn outreach on it before offering it to customers.

15,500+connection requests sent
33%of requests accepted
6,700+replies received
64,700+leads processed

Across all OutPilot customers since the first campaign in April 2026. Read from production data on 29 September 2026.

Our parent company · Product studio

Codenicely

Codenicely is a product development studio that designs and builds web, mobile and AI software for businesses in India, the US, Europe, Singapore and the UAE.

The challenge

Build a premium studio brand from Raipur that wins clients across five regions, against studios in much bigger cities.

What we did

Built a portfolio that spans lending, logistics, education, healthcare and retail, with long-running client partnerships.

2017building since
50+products built
25,000+small businesses served
5M+end users worldwide

Figures as published on codenicely.in. Clients include GimBooks, Vahak, HealthPotli and VNR Seeds.

Our technology

We don't rent our stack. We built it.

The team behind Codenicely built our outreach, WhatsApp, voice, CRM and reporting tools. We can adapt them to how your business actually sells, and your data stays in one system.

Growth dashboardsample view
LEADSLeads
COST PER LEAD₹ / lead
RETURN ON SPENDROAS
Sales pipelinesample view
New
Qualified
Meeting
Won
WhatsApp journeysample view
Hi, I saw your ad. What are the fees for the MBA programme?
Thanks for asking! Here's the fee structure and the next intake dates. Would you like a call from our admissions team?
Yes, this evening works.
AI voice callsample view
Calling new lead · Hindi
Qualifying budget and timeline

Screens are illustrative. Client dashboards are private.

Industries

A playbook for how your buyers decide.

Every industry buys differently. We start from your sales cycle and build the channels around it.

Sample conversations with fictional businesses, for illustration.

How we work

From first call to first leads in three weeks.

Week 1

Audit and tracking

We review your current marketing, fix conversion tracking and agree on the numbers that define success.

Weeks 2–3

Launch the system

Campaigns, landing pages, WhatsApp, AI calling and CRM go live together, so every lead is followed up from day one.

Every month

Optimise and review

We cut what doesn't work, scale what does and walk your leadership through the numbers.

Pricing

Built for brands with a ₹5 lakh+ monthly budget.

Your total monthly marketing budget, including our retainer, should be at least ₹5 lakh. That is where a full growth system pays for itself.

Growth

TOTAL BUDGET ₹5–15 LAKH / MONTH
₹1,50,000 / month

For brands ready to run paid growth properly.

  • Performance ads on Google and Meta
  • Landing pages built to convert
  • WhatsApp follow-up for every lead
  • CRM setup, tracking and a live dashboard
  • A dedicated account manager and fortnightly reviews
Start with an audit

Scale

TOTAL BUDGET ₹15–40 LAKH / MONTH
₹3,00,000 / month

For brands running every channel together.

  • Everything in Growth
  • LinkedIn outreach and ABM
  • SEO and AI search visibility
  • LinkedIn and Instagram content
  • AI voice calling for every lead
  • A senior strategist, creative team and weekly reviews
Start with an audit

Enterprise

TOTAL BUDGET ₹40 LAKH+ / MONTH
Custom

For groups with several brands, locations or business units.

  • The full system across brands and locations
  • Custom integrations with your systems
  • A senior strategist on site when needed
  • Priced at about 8–10% of spend
Talk to us
No markup on ad spendYou pay Google, Meta and LinkedIn directly.
₹1,00,000 onboardingAudit, tracking and CRM setup. Waived on 12-month agreements.
Six-month minimumEnough time to test, learn and scale.
Specialist add-onsInside sales, creator campaigns, PR, events and shoots are scoped to your needs. Prices exclude GST.
What we stand for

Six values we hold ourselves to.

01

Revenue over vanity

We report leads, pipeline and revenue. Likes and impressions are never the goal.

02

Honest numbers

We never round up a result. If something isn't working, you hear it from us first.

03

Speed to lead

A lead is called in minutes, not hours. The fastest reply usually wins the customer.

04

Build, don't rent

We use technology we built and can change. We test it on our own companies first.

05

Your accounts, your data

Ad accounts, pages and leads stay in your name. We never mark up ad spend.

06

Partners for the long run

We earn the next month every month, and we measure ourselves by your growth.

Free growth audit

See where your next rupee should go.

A 45-minute review with our strategists, free for brands with a ₹5 lakh+ monthly budget.

  • Where your current spend is leaking, channel by channel
  • How fast your leads are followed up today
  • The three changes likely to matter most in the next 90 days

Request your audit